Just published: The Guide to SaaS Metrics. Read now.

The fastest, most flexible way to measure and report on your SaaS business

The fastest, most flexible way to report on your SaaS business

Automate your reporting with precision. Analyze from the comfort of a spreadsheet. Powered by live data from Stripe, Salesforce, Hubspot, and your SQL database.

Get started

“You'll never get my hands off of this product”

Nicolas Malianni
Head of Accounting, Notion

Tailored for you.
By us. In a week.

Helping the most successful startups make better decisions with their data.

logo Created with Sketch.

Everything you’ve always wished for

We get you up and running in a week

Our team of Experts will connect all your data, create your ARR build, and automate your reports—all before you pay a cent.

Bobby Pinero

Before:

Head of Finance, Intercom

Now:

CEO & Co-founder, Equals

Sam Rasmussen

Before:

Stripe, Atlassian, Box

Now:

Analytics Architect, Equals

Chris Burgner

Before:

Dir. of Finance, Intercom

Now:

Head of Finance, Equals

Why startups (big and small) adore Equals

1

Flexible

“I can finally automate reporting across any data source with the precision and flexibility that I could previously only get from Excel.”

Jessiah Straw
Associate VP, Merit Holdings

2

Familiar

“Everyone can do data exploration in spreadsheets – you don't need SQL for 99% of the tasks. But it's there if you need it.”

Jean-Michel Lemieux
Former CTO, Shopify

3

Precise

“Equals helped us go deep on modeling our edge cases so that we can look at revenue in a way that truly reflects how we see our business.”

Ibrahim Cisse
VP of Finance, Descript

4

Expert-Equipped

“The Equals team didn't just set up our reporting; they took the time to tailor our analytics based on our business needs.”

Dean Zimberg
CEO & Founder, Perry

Your data is safe with us

SOC 2 Type II compliant

We have the necessary controls in place to securely process and manage our customers' data.

Encrypted credentials

Stored in the database with a key only accessible to necessary production servers.

An experienced team

Decades of knowledge building at Meta, Amazon, Google, Stripe, Atlassian, and Intercom.

As open or closed as you like

You have complete control over who can see and do what – from data to dashboard.

We’re ready for you