Because startup reporting
is so damn hard

Equals fills the void between one-size-fits-all and complex data platforms.
It's as if your favorite spreadsheet and BI tool had a baby – a legit prodigy.

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Helping the most successful startups make better decisions with their data.

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“You'll never get my hands off of this product”

Nicolas Malianni
Head of Accounting, Notion

Why startups (big and small) adore Equals



“I can finally automate reporting across any data source with the precision and flexibility that I could previously only get from Excel.”

Jessiah Straw
Associate VP, Merit Holdings



“Everyone can do data exploration in spreadsheets – you don't need SQL for 99% of the tasks. But it's there if you need it.”

Jean-Michel Lemieux
Former CTO, Shopify



“Before I had to write a specific query in Stripe, download a CSV, then do transformations in Excel. Now I can do it all in one connected flow.”

Ibrahim Cisse
VP of Finance, Descript



“The Equals team didn't just set up our reporting; they took the time to tailor our analytics based on our business needs.”

Dean Zimberg
CEO & Founder, Perry

When out-of-the-box won’t cut it

Seriously secure

Rest assured that your data is safe with us.

SOC 2 Type II compliant

We have the necessary controls in place to securely process and manage our customers' data.

Encrypted credentials

Stored in the database with a key only accessible to necessary production servers.

An experienced team

Decades of knowledge building at Meta, Amazon, Google, Stripe, Atlassian, and Intercom.

As open or closed as you like

You have complete control over who can see and do what – from data to dashboard.

Your data deserves it.
And so do you.