Google Analytics, now in Equals
Understand where your customers found you, monitor how visits turned into pipeline, build cohorted funnels, and more—no exports, just one BI spreadsheet.
Designed and built by
Vojtěch Udržal
Martin Rariga
Your growth command center.
Track where users found your site, what they clicked, and how they converted to understand the impact of different growth levers.
Website traffic. Spot visit spikes, diagnose conversion issues, and prioritize page or funnel optimizations.
Paid campaign performance. Understand paid ads efficiency end to end: from spend, to leads, to pipeline and revenue.
Answer any question. Quickly slice and summarize your Google Analytics data with an intuitive query builder.
Automatic insights. Keep a pulse on progress with daily dashboard updates into Slack and email.
Website traffic. Spot visit spikes, diagnose conversion issues, and prioritize page or funnel optimizations.
Paid campaign performance. Understand paid ads efficiency end to end: from spend, to leads, to pipeline and revenue.
Answer any question. Quickly slice and summarize your Google Analytics data with an intuitive query builder.
Automatic insights. Keep a pulse on progress with daily dashboard updates into Slack and email.
Grow with confidence.
Join fast-moving teams using Equals to turn traffic into revenue.
“Equals has fundamentally changed how we operate. The ability to get real-time revenue insights has been a game changer for our growth.”
Marty Kausas
Co-founder & CEO, Pylon
“Every day, I open Equals and know exactly what’s working and what’s not. It’s the heartbeat of how we run the business.”
Nico Ferreyra
Co-founder & CEO, Default
“Equals is where I do all of my analysis. You’ll never get my hands off of this product.”
Read case study →
Nicolas Malianni
Finance, Notion
